Vrbo
Lead Partner Copywriter
Contributions: Concepting, script writing, video direction, event marketing & activations, integrated campaigns, branding, web copy, social ads, collateral, UX.
[Two] global rebrands
From HomeAway to Vrbo—and Vrbo to Expedia. As Lead Partner Copywriter, I helped introduce each brand to partner audiences on a global scale.
GTM
On-site interviewing, editing, and directing for Vrbo’s Partner Summit and sizzle reel.
Vrbo Partner Summit
PRODUCT LAUNCH
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PRODUCT LAUNCH *
Virtual Tours
Web